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CHI.Domain.Campaign campaign

We’ve developed a new campaign with British Gas to demonstrate to consumers that British Gas are the right people to take care of their energy needs during these uncertain times. The campaign is rooted in the insight that ‘your home is your world’; it is the place you eat, sleep, raise a family and entertain friends, and you want to make sure it’s in good hands. This insight is brought to life creatively by showing people’s individual ‘planet homes’ being cared for by British Gas and is articulated in the line ‘Look after your world with British Gas’. The creative uses a collage of techniques from claymation, to photography, CGI and stop frame animation, all produced by Hornet Inc in New York and directed by Guilherme Marcondes.

TV

    Your World

    Life